How to Engage Your Students With the 12-Minute Rule and Quizzes They’re Meant to Fail
Edsurge
NOVEMBER 5, 2018
So are most of the students taking the cultural competency quiz Professor John Branch gives out near the beginning of his MBA-level International Marketing class at the University of Michigan’s Ross School of Business. Instead, I ask them to try to explore cultural differences while sitting in their armchairs at home. Why did it fail?
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